About

Citrus Virtual Limited was founded in early 2007 as a virtual world content design, creation and project management company registered in the UK. It currently focuses on working within the Second Life® virtual world. Citrus Virtual seeks to deliver a high level of professional design and service to its clients.
Environments created by Citrus Virtual aim to bring real world architectural style and quality to virtual environments to create space that users and customers will want to explore and return to. Virtual environments that engage the viewer and provide added value to their contents and purpose.
Citrus Virtual Ltd is a Second Life registered full service Solution Provider.

Citrus Virtual Are:

Madelyn Edwards, BA(Hons), Dip.Arch, Director
Avatar name: Matthaios Aquacade

Ms Edwards is a UK and Belgian archictect with experience working on construction projects in several European countries, ranging in scale from private houses to large commercial projects.
In addition to these real world design and project management skills Ms Edwards has significant full time experience in designing and building Second Life® environments, single handedly completing six whole sims to date, including the Union Island sim for the TUC.

Skill Set

Project Management
Architecural and environment design
Building
Graphics and texture work
Scripting
Avatar sculpting
Second Life® photography

In House Consultants

Elaine Poché, Avalon Community Manager
Avatar name: Elora Dawes Consultant Community Manager, Art and Design Consultant

Elaine is a long term resident of Second Life who has assisted in building and now manages the Avalon Estate in world and online community for Citrus Virtual. Her expertise includes event and location management, the importance and methods of community creation and maintenance as well as a familiarity with Second Life etiquette and cultures. Elaine is also an accomplished creator of Second Life landscaping and environment concepts.

Skill Set

Community management and building
Art and design
Sim planning and landscaping
Avatar appearance and clothes
Graphics creation

Cary Yang Costello, M.A., J.D., Ph.D., Consultant
Avatar name: Rivka Rau

Dr. Costello is a tenured sociology professor at the University of Wisconsin in the USA. She has extensive teaching, research and publication experience in areas including culture, identity, embodiment, and virtual environments.
In the virtual world of Second Life®, Dr. Costello's alter ego Rivka Rau is director of the Avatar Identity Research Center. There she presents a seminar series and runs the Editing Appearances research project, in which she has invested well over a thousand hours, including 200 hours in interviewing people about their avatars.

Skill Set